
Brand Identity
Brand identity design involves creating a cohesive visual and strategic representation of a brand. This includes logo design, typography, color palettes, and brand guidelines that define how the brand presents itself across various platforms. A strong brand identity establishes trust, recognition, and a lasting impression on the audience.
SERVICE STEPS
Brand identity design establishes the visual and strategic foundation of a company’s brand.
- Brand Discovery & Strategy – Defining the brand’s values, mission, and positioning.
- Market & Competitor Research – Analyzing industry trends and audience expectations.
- Mood Board & Inspiration – Gathering visual references to define the brand’s personality.
- Logo Design & Concept Development – Creating multiple logo variations and refining the final version.
- Typography & Color Palette Selection – Establishing a consistent visual language.
- Brand Collateral Design – Designing business cards, social media assets, and promotional materials.
- Brand Guidelines Documentation – Creating a style guide for maintaining brand consistency.
- Final Deliverables & Implementation Support – Providing all brand assets and assisting with brand rollout.
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